Once every decade or so, something new comes along to transform the marketing industry. If you draw a through-line from radio and television to the advent of the internet and, most recently, digital channels like search, social and mobile, you’d find one common principle: that early adopters’ advantage pays off handsomely for the businesses who master new, paradigm-shaking channels early enough.

 

Perhaps, then, we shouldn’t be surprised to see so many companies diving headfirst into the metaverse. Although at this early stage it shouldn’t be a surprise to see some of them stumble and fail in their attempts, the potential of the metaverse to define the winners and losers of digital marketing for decades to come is too enormous to ignore. And it seems more likely than not that the eventual winners will be found among brands who are already testing it out.

 

Even though the concept for the “metaverse” is hard to pin down, as of yet it exists mainly as a loose and amorphous web of 3D gaming platforms, VR worlds, and AR experiences—brands like Nike, Gucci and Disney have signaled their intention to commit to it.

 

 

And they’re not alone. Hiring for metaverse-related jobs had already spiked more than 400% this year even before Facebook went all in and changed its name to Meta, with the overall market size of the metaverse projected to grow at nearly 44% over the next seven years.

 

Why all the fuss? What is it that makes the metaverse so alluring to brands, and why do so many feel that it’s worth taking such large bets on?

 

 

One major reason is it merges the best of the physical and digital worlds to impact the way people work, play, learn, socialize, shop, and generally communicate with one another. Beyond that, there are several other important reasons that the metaverse stands to reshape digital marketing.

 

Consumers crave experiences

 

Today’s consumers have grown tired of the static display and video ads that permeate the web and social media. They crave rich, interactive, immersive experiences. With most consumers no longer content to just sit back and be marketed to, they prefer to play a role in defining a brand and to have a say in what it means to them.

 

 

The metaverse is built on such experiences. By its very nature, you don’t necessarily watch or view the metaverse but you’re also an active contributor. Your very presence in it helps change it in ways both large and small. The metaverse replaces the flat, two-dimensional world of the web with a 3D (or in some cases even 4D) experience that is much more real lifelike, but this time only without any of the pesky rules of quantum physics. Brands are flocking to the metaverse because the types of experiences that can be created there are practically limitless. This is the most creative world brought to life and brands want to be a part of it.

 

The entire customer journey can happen within the metaverse

 

Previous paradigm-shifting channels such as search and social generally catered to just one part of the customer journey. The AIDA (awareness, information, decision, and action) model. For example, search is great at identifying mid- to low-funnel prospects who are already in the information and evaluation stage, but very poor at helping raise awareness and shape perceptions at the top of the funnel. On the other hand, social has always been very good at the latter but, at least until “social commerce” became a recent trend, relatively poor at the former.

 

 

However, the metaverse contains opportunities that affect the entire customer journey in a streamlined way. The metaverse allows brands to reach new audiences in new and inventive ways while enabling them to dig deeper, learn more and ultimately make purchases, all in a single, cohesive experience.

 

It takes co-creation to the next level

 

Marketers have been striving to involve consumers in the co-creation of user-generated content for practically as long as the term has existed. It is a marketer’s dream to have consumers creating, publishing, and sharing content featuring their brand, but one major challenge has always been how to encourage co-creation in a way that feels authentic and meaningful.

 

The metaverse enables brands and consumers to co-create content in ways that we haven’t even discovered yet. The metaverse enables brands and consumers to co-create content in ways that were never possible before—and in ways that we haven’t even discovered yet. As the metaverse unfolds, the co-creation of virtual environments, avatars, and experiences will define a new era of UGC (user-generated content)

 

It powers inclusivity, diversity, and representation

 

Within the last year or two, there has been a movement to bring more inclusivity and diversity to marketing. A survey from Meta found that 71% of consumers expect brands to promote diversity and inclusion in their online advertising, and yet that same report says the majority (54%) of consumers do not feel fully represented in online ads.

 

 

In the metaverse, we can create our own experiences and are at the center of our digital worlds. Through the metaverse, marketers will be able to inject their brands into a consumer’s experience in a way that makes each consumer the star of their show.

 

Instead of seeing famous actors, models, or rap artists hawking the latest styles, in the metaverse a clothing or fashion brand, for example, can allow each of us to try on their latest looks. If we like it, we can send it to our friends, who may be more likely to engage with the content than if it featured a celebrity they don’t know personally.

 

 

If people feel underrepresented in advertising, what better way to represent them than to do so directly, by featuring them in the brand experience itself? We see this today through many of the AR experiences found on social media.

 

What comes to your head when you hear “Tell me about yourself”. Even though it’s one of the most common interview questions, “it almost always stumps a lot of people. It might seem like an easy win—after all, you know all about yourself!—but responding to this invitation to talk about you in the context of a job interview can feel stressful and complicated. It’s challenging because it is a broad, open-ended question. You might be thinking: Um, what do you want to know? How am I supposed to pick what to share out of my entire life story right now? should I answer what they want to hear or should I be honest?

 

To prevent moments like this, preparation is key. Adequate preparation will have you ready for this opening question and can help you use this opening prompt to your advantage, therefore setting the stage for a successful interview.

 

As with any interview, one major key to having a good answer for any question is to understand why the question is being asked in the first place and what type of answer the interviewer will like to hear.

 

interviewers often ask this question as it serves as a great way to break the ice, lighten the atmosphere in the room and set the direction of the interview. Oftentimes, the answer given by the interviewee helps figure out the next question. It could also build up to a set of follow-up questions that lend an easy flow to the conversation.

 

Other than serving as an ice breaker and transition question, the introductory question helps recruiters and hiring managers to achieve a major goal in the interview process which is getting to know you better.

 

Providing a good answer to this question moves the interviewer to probe questions as to why you will be the best fit for the job in terms of hard skills, soft skills as well as experience. It’s also a great opportunity for the interviewee to demonstrate good eloquent communication, connect with and react to other humans, also to conduct yourself professionally.

 

The question “tell me about yourself” is also another way of the interviewer saying I have your resume right in front of me, but I’ll like to hear it from you. walk me through your journey, your background, and most possibly tell me something that’s beyond what is documented in your resume.

 

Formula to Answering Tell Me About Yourself Question

 

1. Tailor Your Answer to the Role and Company

 

Whenever an interviewer asks this question, he/she is simply implying and expecting your answer should be perfectly relevant to the role and position of the company you’re getting interviewed for.

 

You should always take advantage of this opportunity but to do that, you need to be adequately prepared. Spend some time going through the job description and researching the company. figure out how you can tell your story in a way that makes it crystal clear why you’re interested and what you can bring to the table that aligns with the role and company.

 

So when you’re in the midst of a job search looking for a particular type of role, you might have a basic template you use for every interview, but make sure to tweak it to fit the company. It’s an opportunity to show them right away that you have done your homework. If they talk a lot about culture and behavior, weave that into your answer as well.

 

2. Keep It Professional

 

In keeping with the notion that this question carries an invisible addendum “as it’s relevant to this role and company” you’re best off keeping your answer professional. In other words, this isn’t the time to talk about your family and hobbies, unless you know something very specific about the company that would lead you to believe otherwise.

 

3. Practice (But Don’t Memorize)

 

Practice! Practice! Practice! You don’t want to wait until you get this question in a live interview to try out your answer for the first time. Think through what you want to convey about yourself ahead of each interview and practice saying it out loud. Remember there’s no such thing as over practicing.

 

If you can, go beyond practicing solo. It always helps to practice with other people to hear your answer and get feedback from how other people interpret what you say. Asking a trusted colleague, friend, or family member to listen and react to your answer will help you hone it. If your practice buddy is game, you can even ask them what they would say if they were being asked, and try to put yourself in the interviewer’s shoes to think about what you’d look for on the other side.

 

Practice will surely make your answer stronger and help you become more confident giving it

 

4. Know Your Audience

 

As with any interview question or conversation for that matter, you’ll want to make sure you understand who you’re talking to. You might get some form of “tell me about yourself” at every single stage of the interview process for a job, from both the phone screen through final rounds, but that doesn’t mean you have to give the same answer every time.

 

If you’re speaking to a recruiter who’s not immersed in the hard skills of the team you’d be joining, you might keep your answer more focused on the bigger picture, whereas when you speak to your prospective boss, you might get a little bit more technical. If you’re talking to a C-level executive as part of your final round, it’s probably smart to touch on why you’re drawn to the overall mission of the company they run.

 

5. Remember This Is Often Your First Impression, and It Matters

 

 

We only have one chance to make a first impression on anyone. I believe that most hiring decisions are made in the first minute, which includes your greeting, handshake, eye contact, and the first thing you say, which may very well be your response to “tell me about yourself.”

 

Even if the powers that be aren’t making an irreversible determination shortly after the conversation begins, a first impression can color the rest of the interview. If you have to spend the rest of the time making up for a bad opening, you’re in a very different position than if you gave a succinct, confident, and relevant answer right off the bat.

 

Be prepared for this question and show interviewers you prepared for it.

 

As technology continues to evolve, getting a job in the industry is a viable one for many people. Tech allows you to grow in almost all aspects of your life including your career, as it’s a field with many sectors that give professionals the chance to grow their knowledge and abilities. However, it’s also a highly skilled field that often requires employees to adapt to changing technologies and meeting set deadlines for important projects on behalf of your organization.

If you visit the #1 job website in Nigeria that is solely focused on IT jobs, you will always find different types of software developer positions remain unoccupied. This clearly shows there is a growing demand in the field that is not sufficiently matched with adequate supply at the moment.

One major misconception about this industry is that while a lot people believe you need a degree in computer science, mathematics and other related subjects to venture into Tech, that is not necessarily the case. Although an adequate background knowledge in the above fields are really appreciated, it is not a prerequisite for having a successful career in the field. Tech is such a broad term and there are various departments associated with it. I would name a few categories that aspirants can vie into with little or no key knowledge in Computer science and mathematics. I will discuss a few of them as follows.

Other Non Engineering Tech Roles

 

Design:

 

The concept of design in tech is pretty broad, but when people talk about design, they tend to mean user interface (UI) design and user experience (UX) design. These two aspects of design are quite broad themselves. They involve pretty much everything that has to do with how the product will look, feel, sound and function.

In larger organizations, especially in more developed tech ecosystems, you’ll find more specialized roles under UI and UX. Some designers, who often start as generalists, are solely responsible for illustrating icons, while some only deal with animation.
This kind of specialization is uncommon in Nigeria, as the industry itself isn’t mature enough to support that at any meaningful scale. In Nigeria, you’re more likely to find design generalists who do everything related to UI and UX.

It’s also common to find designers who are also front-end engineers. This is changing though. As more companies become more successful, they’re able to afford specialists and now have entire teams dedicated to designing. Because of this, simply learning how to become a designer, and nothing else is a perfectly reasonable path towards a lucrative career in the Nigerian tech space.
visit our website for available jobs for UI/UX designers in Nigeria

 

Project Management:

 

Pretty much every industry needs project managers (PMs), so you can transfer experience and knowledge in other industries to project management in tech. Of course, not everything is transferable and tech PMs will need a good understanding of the technical details of the project being managed. If you think managing people, communication, and designing efficient processes are your strong suit, then you should consider becoming a PM.

 

Growth and Marketing:

 

Growth can be broad, too. In a tech organization, these are the people who are laser-focused on making sure there’s growth — be it the growth of subscriptions, orders, ads viewed, or whatever metric that best captures the core value that the product or service delivers. It also involves quite a cross-section of skills; marketing, design, statistics, written and spoken communication, project management, and more.

 

Customer Support:

 

This is often the most overlooked role for people considering working in tech. My theory is that this is because, generally, people in non-tech customer support jobs in Nigeria don’t earn much. This is a second-order effect of Nigerian establishments not valuing or investing in customer support because we have a deeply ingrained culture of “Manage It Like That.”
What are the advantages of having a career in Tech?

The tech industry has been immensely progressing and expanding over the years. And no doubt, it’s an industry that is the most in-demand today. Because of this, there is a great need for tech professionals to create and execute technical processes.

 

Work Flexibility

 

In many of the IT companies, it’s not all about a 9 to 5 desk job. Most of them offer work flexibility where you can work at your preferred time and place. This has been a crucial step in the tech industry to induce agile working along with productive outcomes.

 

Work-Life Balance

 

Not being tied to a desk or in an enclosed office area is the most significant perk of working in tech. By working in tech, you can indulge yourself in something productive while carrying along with your life routine.

 

Working as a freelancer has been the most preferred option by the tech geeks currently. With this, you can even get to work higher than those who do a 9-5 job

 

Discovering New Aptitude

 

With the continually changing technology, you can never acquire enough knowledge for this niche. However, you might get a chance to work on various projects with different roles to play in each. You can get to switch between other areas of interest as well. Furthermore, this will assist you in learning the course of your work along with discovering and attaining new skills.

 

Career Growth and Development

 

Pursuing a career in tech offers you a chance to evolve and polish your skills with each task that you get to perform. Using specific tools and working with creative people enhances your work results.

While many jobs make you stuck in a single job description, working in the tech industry will open other opportunities and will introduce you to new career options.
The best part about working in the tech industry is experiencing persistent changes. You don’t get to sit still in front of your device, working on the same project for months. There are always new ventures to take up, and that makes you more efficient in your work.

 

However, these changes will rather be challenges, requiring thorough assessment and processing. With each research, you’ll evaluate a different finding, and that leads you to discover something new each time. Thus, with earning, will come the learning.

After earning your Bachelor’s degree, you might feel exhausted. Like you need a ‘well-earned’ rest to reflect on your future. Or you might be eager to leave your studies behind, start a career and make a name for yourself. Or you might feel like you need to learn more and specialize by taking a Master’s degree.

 

We are all different and there’s no one single path to take after finishing your undergrad studies. Some people may not be ready to study again so they may need a leap year, others need to start working. But sooner or later most people tend to go for a Master’s degree at a grad school. This is one very good way to advance both professionally and personally. And when you get to that point in your life – when you know you want to continue or resume your studies with a graduate degree – you will also start considering doing a Master’s abroad and becoming an international student.

 

Since this is a big decision, balancing the advantages is essential. This does mean going to a foreign country for a couple of years, after all. At first, it may seem that you have a hard puzzle to figure out. But as soon as you state the “pros ” of international study, the pieces will start coming together.

7 Benefits of Studying Abroad

In an increasingly globalized world, studying abroad is now more important than ever. If you’re considering studying abroad in graduate school, here are eight ways it can benefit your education and career.

1. Improve your language skills.

By studying abroad, you’ll have the opportunity to hone your language skills. While studying a language in class is rewarding, applying it to the real world is an entirely different experience. You’ll likely learn the language faster because you’re practicing it regularly. You’ll also be able to pick up the conversational language you wouldn’t study in class, enabling you to speak like a local.

Developing your language skills can have a positive impact on your career, as well. Fluency in a second language is often helpful (if not required) when working at organizations with a multinational or global presence.

 

If you’re interested in breaking into the world of international business or global health, for instance, having strong foreign language skills and experience that demonstrates those skills can help your resumé stand out to employers.

2. Experience a different style of teaching.

Each country has its unique style of teaching. Studying abroad can help you expand your academic horizon and develop the capacity to adapt to various educational settings.

 

Adapting to different styles of teaching can also help you adjust to different management styles, making you more versatile in the workplace. Teaching styles you may encounter abroad include:

 

· Authority Style: A teacher-centered style where a professor is the authority figure and frequently gives long lectures or one-way presentations. There is a focus on set rules and expectations, and students typically take notes to retain information.

· Facilitator Style: Professors promote self-learning by emphasizing the teacher-student relationship. They help students develop critical thinking skills by teaching them how to ask questions and find solutions through exploration.

· Delegator Style: Professors assign lab activities and give students in-class projects to help them stay engaged. This is a guided learning style that places the teacher in an observer role while helping students remain active participants in their learning.

3. Impress employers.

Studying abroad can help launch your career and make you more competitive in the workforce. It allows you to show future and current employers that you have the open mind, resourcefulness, and drive needed to adapt to a different environment.

4. Enhance your network.

Studying abroad helps you build invaluable relationships with people from all over the world. You broaden your international connections while having the opportunity to meet people that could turn into life-long friends. Some connections can even lead to career opportunities, including internships, job offers, and business partners from both home and abroad.

 

The university where you study will often have a large community of students from local regions and abroad, allowing you to meet people from different backgrounds and cultures. The wider your network, the greater the likelihood you’ll be connected to exciting career and social opportunities.

5. Learn about new cultures and perspectives.

Your experience with a different culture allows you to expand your worldview. By studying abroad, you’ll learn about new perspectives and develop cross-cultural awareness.

For example, you may work with people from other countries in your next job. By studying abroad, you’ll be more comfortable with people from different backgrounds, value their unique experiences, and establish a stronger relationship with them.

 

Oftentimes, our cultural background has a huge impact on how we react to different situations. Gaining a variety of perspectives can help you look at experiences in an entirely new way. By studying abroad, you’ll meet people with different upbringings, helping you widen your horizons and broaden your mind.

 

In addition, the best way to experience another culture is to immerse yourself in it, and the ideal way to do that is by living in another country.

 

6. Develop your confidence.

By immersing yourself in another culture, you develop valuable life skills needed for personal growth, including independence and adaptability. These skills can give you an added boost of confidence in your personal and professional life.

 

Studying abroad can be overwhelming, but the challenges you overcome can help you become a more mature person. You’ll find out that you can often thrive in new, unexpected circumstances, and you’ll boost your communication skills by speaking a new language—helping you further improve your self-confidence.

7. See the world.

Studying abroad allows you to see the world and travel to new places you would otherwise not have visited. During your time away from your studies, you can go sightseeing in your new city. You’ll also get to know your region more intimately than if you were just visiting for a shorter period.

 

When studying abroad, you can also visit neighboring regions and countries, as you’re not limited to one place. For example, if you’re studying in Milan, you can visit Florence or explore the Tuscan countryside by train. With international budget airlines and travel deals, exploring the world is becoming increasingly more affordable.

 

Your newfound connections can also show you areas that a tourist otherwise wouldn’t experience.

Choosing a Graduate Study Abroad Program

The advantages of studying abroad are tremendous at any stage in your education. But, for those students looking to study abroad at the graduate level, finding the right program to fit their needs can be challenging. It’s important to find a program that will help you meet your goals. If you are balancing work and school, for example, a short-term program may be a better fit for you than a one- or two-semester trip.

 

The term employability has become a common name amongst educators, researchers, and employers. It refers to the knowledge, skills, and abilities required to look for work and continue successfully in a career. Employability has been a challenge for graduates of Nigerian higher education institutions (HEIs) due to their failure to meet the current labor market expectations.

Current Nigerian graduates have consistently not acquired the skills needed for success in the workplace to learn and thrive continuously in a rapidly changing world. HEIs have been blamed for producing graduates who fail to meet employment demands in the labor market. Several distortions in the higher education systems are responsible for youth not being able to obtain and keep employment.

Failures to collaborate are obvious as employers continue to voice concern that the curriculum and standard teaching methods are not generating the graduates and future leaders they desire to hire.

Unemployment has been a problem in Nigeria for many years now, and this has only been exacerbated by the COVID-19 pandemic. Since 2015, the unemployment rate has tripled, and the government anticipated nearly 40 million job losses in December last year as a result of the virus.

 

Young people in Nigeria have been particularly affected by these issues within the job market, and many people are looking for work at the moment. One of the best things you can do to get a job in this difficult time is to upskill, so you can fill a gap in the job market and guarantee your future job security. Today we’re talking about the most in-demand skills for employability in Nigeria, to help you on your way.

What skills are employers in Nigeria looking for?

This isn’t a straightforward question to answer. In reality, the skills you’ll need will depend on the job you’re applying for and the type of company you want to work with. However, there are some reports that highlight where some of the top skills in Nigeria might be.

We’ve taken a look at some of the data out there, including in-demand and well-paying jobs, to pick out some of the top skills in Nigeria at the moment.

Hard skills

First, let’s look at some of the in-demand hard skills employers are looking for. These are the job-specific qualifications that you’ll need to succeed in a particular role. They’re the skills that can be taught in a formal and structured way. Some of the top hard skills in Nigeria include:

 

Digital marketing

As the world becomes more digital and everything moves online, the need for digital skills such as digital marketing increases. Nigeria is no exception here, and digital marketing skills are highly in demand, as every business needs to use digital marketing to gain customers.

Digital marketing specialists with skills in areas such as SEO, PPC, and Google Analytics will find many opportunities in Nigeria’s job market.

Computer programming and coding

The IT sector is growing and growing in Nigeria. The Minister of Communications and Digital Economy in Nigeria suggested that figures released by the National Bureau of Statistics showed that the ICT sector would double the contribution made by the oil and gas industry to the country’s GDP in the next two years.

Within the IT sector, computer programming and coding are hugely popular and useful skills to have. As more Nigerian companies move online, they need programmers to design, develop, and test software for them. The most in-demand programming languages are MySQL, Python, and JavaScript, and the wage for junior developers in Nigeria is 62.5% higher than the minimum wage.

Fashion design

Fashion is extremely popular in Nigeria, so there will always be a demand for fashion designers who demonstrate creativity and passion. Fashion demand skills are high in demand, and the industry has provided an escape from unemployment and poverty for some of the Nigerian youth.

If you dream of setting up your tailoring shop or fashion line, there is potential to acquire the right skills in under a year in Nigeria. You’ll need practical experience in fashion design and creating garments, but also some knowledge of the industry.

App development

This ties in well with coding and programming skills, but app development is specifically in demand in Nigeria. Mobile app developers create, develop and manage new programs and applications that help companies stay up to date in the digital sphere. Many businesses want to create apps for use on smartphones, computers, tablets, and more, and that’s where you come in.

Soft skills

When it comes to employability skills in Nigeria, practical knowledge is certainly important. However, many employers feel that interpersonal and transferable skills are just as important as hard skills. Here are some of the soft skills that are sought-after at the moment:

Teamwork

Whatever job you work in, the chances are that you’ll need to work with other people. Teamwork skills are some of the most essential ones out there, yet many people don’t spend the time developing them. If you can demonstrate efficiency in this area, you’re sure to stand out to employers.

Management and leadership

No matter what job role you’re in, being able to show management and leadership qualities can make you stand out from the crowd. Often, these skills mean that you work well with others and bring out the best in them. They tie into many other abilities, such as organization, problem-solving, and productivity.

Adaptability

If the last 12 months have taught us anything, it’s that we have to be flexible and adaptable when reacting to change. In uncertain times, those who can show resilience and dependability, as well as other such leadership skills, can be invaluable to employers.

It’s no news that Nigeria has based her economic mainstay on Petroleum and the country gets most of its revenue from this source, this explains the reason why the young people of the country tend to pursue a degree concerning the oil-based discipline. An average Nigerian believes a man working in the Oil Company earns a fat salary and rightly so.

 

The young minds of the country tend to however get their minds clouded by this notion, as well as the need to get other “neat jobs” like being a Doctor, a Pharmacist, and so on, this is to say that only a few young Nigerians partake in the Technology field intending to pursue a career relating to it.

 

Truth be told, the Oil industry is crowded, Doctors are becoming less needed by the day, however, today, Tech Jobs are very open and can employ as much as possible with reasonable experience. This field is one of the most sought after in other highly developed Nations and tends to bring in a lot more revenues to them more than Oil brings to Nigeria as the World is currently going “more-tech”.

 

The fact is that among the top 50 best-paying jobs in the world, tech jobs occupy almost half of the entire list and this will only increase as the search for tech workers increase.

 

Nigeria is doing well in catching up when it comes to technology and the tech-related jobs are increasing by the day, here are the top 10 Tech-based jobs in the country.

1. Software Developer

This is where most of these tech jobs fall under. A Software Developer or Programmer or Coder is someone who simply creates Computer Softwares. They use a series of languages and codes to create applications, commands, and tasks that run the computer.

 

They are highly sought after and are one of the highest earners in the World. A Software Developer must be creative and must be an expert in coding as well as utilization of the computer system as a whole.

Click here to view software developer jobs 

2. IT Program Manager

An IT Manager has a lot of responsibility on his sleeves. He or she manages the company’s IT infrastructure and also manages all projects relating to information in the company. They oversee and determine the timeframe of an IT project from updates to outages.. they plan, coordinate and direct all activities relating to the Company’s Information System.

Click here to view IT manager jobs

3. Software Development Manager

A Software Development Manager simply leads a team of Software Developers. He/She is tasked with hiring and training staff of related companies, creating budgets and documentations then providing reports to those at the top hierarchy.

Click here to view software developer jobs

4. Security Engineer

A company can lose a good amount of its revenue and assets if its security system is breached by a dark hacker. Lots of secret information including passwords and strategies can be leaked which may lead to loss and this is where the Security Engineer comes in.

A Security Engineer combines a variety of skills to design, utilize and monitor various systems that secure a company’s network and software, protecting and shielding its assets from unwanted Intruders. They’re a very important branch of any company.

Click here to view Security Engineer jobs

5. Digital Marketer

A digital marketer or a digital marketing manager is a person whose task is to develop, implement and manage marketing campaigns to promote a company and its products and/or services. He/she s a major PRO of the company as they are essential in promoting awareness about the Company to the general public, hence selling their goods and services rather easily. Marketing is a major factor for any company, hence the importance of a skilled Marketing Manager.

Click here to view Digital marketer jobs

6. Mobile Application Developer

The world has gone digital, 90% of the World Population uses a mobile phone of some kind and over 60% uses or have used a smartphone in this generation. Looking at the Google Play Store, for example, it is the official Android Application store and contains over 2.7 million applications.

The job of an App developer is primarily to create and design applications for particular purposes to serve a particular set of people. These Mobile Application Developers possess a skill in coding and can grow their niche into Web Applications. They can work for companies but can also be independent and ways of earning are flexible.

Click here to view Mobile app developer jobs

7. Data Analyst

Data Analyst is one of the highest paying IT Jobs in Nigeria. They are professionals saddled with the responsibility to analyst raw data or samples to come up with the best possible ways, it can be applied to profit a business/ company.

A typical entry-level data analyst in Nigeria earns between N120,000 – N240,000 monthly. The job comes with flexible working hours with attractive allowances. One of the fastest-growing fields in IT is data analytics.

Most times, a degree in computer science, information management, economics, mathematics, and statistics makes a better data analyst. The job requires a lot of calculations and methodologies.
That been said, anyone can become Data Analyst provided you master all the required skills and software. Some of the programming tools used by Data Analysts include Python, Power Bi, etc.

Click here to view Data analyst jobs

8. Network Engineers

Network engineers are one of the highest-paying IT Jobs in Nigeria. The industry has evolved over the years. One good thing about IT is the fact that the industry keeps charging, so to stay relevant in information technology, you’ve to be updated at all times. Network engineers in Nigeria still earn pretty well. On a salary survey for engineers, an entry-level network engineer earns between N100,000 to N170,000 monthly.

There are certifications expected of a network engineer these certifications include; Cisco network certifications and Microsoft network certifications.

Click here to view Network engineer jobs

9. Database Administrator

The Database of a company is one of its most important assets. Here, records and tracks of the company’s staff, activities, customers, inventory, and transactions are kept. It contains an invaluable set of information which is very useful and can be essential in future decisions. A Database Admin is the person that runs it and they earn a lot as it is not a very easy task.

Click here to view Database administrator jobs

 

 

The pace at which the marketing discipline evolves each year is challenging for both individual marketing experts and companies as systems, which are permanently competing for global consumers. With the development of the Internet as the main channel and best opportunity for the implementation of the optimal “one-to-one” marketing model, Internet marketing as a new area of marketing theory and practice has emerged and is constantly improving.

 

On the other side, the power and attractiveness of online surroundings have also transformed the way consumers behave, creating new patterns and lifestyles that have to be taken into account when creating appropriate Internet marketing strategies, far different from the traditional ones.

 

Following improvements in mobile and tablet technology, together with social media, marketing has set itself in a new, complex, and challenging market environment. The Internet has become the primary business playground and the most popular communication channel, creating new rules and new roles on both supply and demand side, and Internet marketing and e-commerce have emerged as major preoccupations and business skills in all industrial branches. Marketing has become a completely new discipline today compared with the one that was known a decade ago, making traditional marketing methods less effective and expensive.

 

The most common comparison is made between Digital and Internet marketing. These two terms are similar but not synonyms. Even though Digital marketing is also known as Internet marketing, online marketing, web marketing, or data-driven marketing [4], it is the umbrella term for a group of marketing processes that exploit all available digital channels and Internet technologies intending to promote branded products and services. Its development is a direct result of the increased electronic data, digital media usage, and its impact in the business sphere globally. So, its development has primarily followed Internet improvements, which is the reason why it has so many manifestations.

 

WHY DIGITAL MARKETING:

If a business is thriving, it’s growing. Its revenue is increasing by leaps and bounds. Company employees are happy, and the owner is excited. It feels good to be in charge of a growing business. The role of digital marketing is essential for business growth in today’s day and age. Are you taking advantage of the Internet and advertising your business through online strategies. The world of digital marketing might seem confusing, so let us break it down for you. According to HubSpot, digital marketing refers to any marketing effort that involves the Internet or an electronic device. If marketing exists online, it’s classified as digital marketing.

 

Digital Marketing has been rising in popularity over the last several years. And there’s a simple reason why: the world is online. Technology Review gives us the stats–in 2000, the average American spent about 9.4 hours online. Today, most people spend 24 hours a week on the Internet, most of the time using their smartphones. Internet usage is growing, and as a business owner, you’ve got to take advantage of this. Know where the role of digital marketing stands in your business — or you’ll be left behind. If you have a small business or a start-up, you probably don’t have much money, time, or manpower to invest in traditional marketing techniques. But that’s okay! You don’t need a fancy building with hundreds of people on staff. You just need a simple but solid digital marketing strategy.

 

1 Offline Marketing

Offline marketing is the process to create brand awareness and reach till target customer satisfy their needs and wants. In many occurrences, individuals adopt a marketing mix strategy for their business promotion.

The entire plan behind the offline promotion is to obtain leads when there is no website for your business. There are many forms of offline marketing strategies such as through print media as well as non-print media. Offline marketing media includes Television, Radio, Brochure, Flyers, Banners, Newspapers, Pamphlets, Posters.

Offline marketing tools offer various benefits, Of course, the first benefit is that with offline marketing, a business doesn’t have to be dependent on an internet connection. If a web server goes down and a website is no longer accessible, that’s valuable custom and discoverability potentially lost. A smaller business may take a while to get back online during which vital customer attention may have been spent elsewhere.

With offline media there are no such worries, it exists in the real world and cannot be taken off the grid. Another benefit may be somewhat less tangible but no less important and that’s that digital marketing is seen by many customers and clients to be throw away. People are so used to seeing advertisements, pop-ups, and marketing emails that they don’t even notice them anymore.

2 Online Marketing:

Online marketing is the process to catch the attention of potential customers for business through a particular banner, articles, video, images, flash animation, etc. Marketing activities or information are planned as an elegant tempt to the visitors in which particular website of business wants to attract.

This information is particularly placed on the main page or front page of a website to reach key audiences. It has many ways to be done possible to get traffic for business through online marketing principles.

Online Marketing is the practice of leveraging web-based channels to spread a message about a company’s brand, products, or services to its potential customers. The purpose of online marketing is to get people to visit your website and then convert those visitors into paying customers.

That’s what online marketing is all about. It has the same set of objectives like Establish and build brand recognition, Determine Pricing and make offers, Run advertising campaigns, promotions, discounts, and specials, etc. Online marketing media includes Website/Blog, Social Media Marketing, Email Marketing, Search Engine Marketing, Content Marketing, Video Blogging, Online Classifieds.

7 of the Hottest Digital Marketing Jobs

1. Content Managers & Strategists

Content management is a central role for any agency or digital marketing team as it touches on almost all levels of marketing – and it encompasses much more than just writing and social media activity.

 

Content managers need to understand not only how to create SEO-friendly content from the ground up, but how to organize, store, and manage it as well. They need to understand how it feeds into different subsets of the marketing plan. They also need to have a grasp on how to develop and share the huge variety of content that is out there.

 

Content managers may be in charge of social media strategy, managing a team of writers, developing editorial calendars, creating engaging videos, reporting and strategizing using analytics, and a whole range of related activities. They need to be able to coordinate teams and work with a diverse range of clients.

 

To this end, they not only need to be great writers, but they also need to be able to create stellar content that works across multiple channels. They also need to be good at relationship building, creative, organized, and self-motivated.

Click here to view digital marketing jobs in Nigeria 

2. Virtual Reality Developers and Editors

This is quite a high-tech job but it’s so new and interesting and there’s plenty of room for those who are in the realm of creative – tech. If you are someone with a background that combines technology and creativity, if you are into graphics or even special effects, virtual reality might be a great field for you.

 

People come into virtual reality from the video arts or if they are well versed in various creative software suites. You may end up with a director-type role or start as an assistant, tester, or editor.

 

As a product, VR is still quite expensive to purchase and is a highly specialized field. It is being used more and more in digital marketing campaigns and to this end, those that have a strong foundation in technical arts and digital marketing manager will be highly valued.

Click here to view digital marketing jobs in Nigeria

3. SEO/SEM Specialists

SEO and SEM are crucial for a solid digital marketing campaign and to this end, anyone who can demonstrate a piece of solid technical knowledge and combine it with digital marketing expertise, especially in the managerial end of the spectrum, will be the highest earners in this field.

 

SEO and SEM are difficult to specialize in, in part because search engine algorithms are always fluctuating. Businesses must stay up-to-date to have a consistently high ROI and the bigger the business is, the more complex this can be. In addition, e-commerce sites and those that depend highly on internet traffic for profits will be particularly dependent on a strong SEO / SEM strategy.

 

Most businesses will want to rank high, so they will need people with deep expertise in these areas and this trend is not likely to slow down, especially as digital technology continues to permeate more and more aspects of our lives.

Click here to view digital marketing jobs in Nigeria 

4. UX Designer

User Experience (UX) designers are responsible for the end-to-end development of websites and digital marketing applications. They may or may have a deep technical background or they may be better versed on the design end of the spectrum.

 

UX designers are focused on understanding the website from a whole marketing experience, and to that end, they need to understand audiences as well as have an in-depth knowledge of the product or service a given client offers.

 

They will typically take the lead role in project management for visual design and testing, with a specific eye on the usability of a website or application from start to finish.

Click here to view UX jobs in Nigeria

5. Email Marketing Specialist

Email marketing is an example of a specialized area of content development and marketing. People in charge of email marketing are typically extremely well versed in marketing as well as copywriting and editing.

 

Email continues to be one of the strongest modes of content out there. To do this well you need to be able to write persuasively. You’ll also be in charge of campaigns, launches, and PR activities based on extensive databases of customer data and various lists.

 

Email marketing is primarily a lead-generating activity and thus specialists would likely be working in tangent with digital marketing and/or content managers on targeted campaigns.

Click here to view digital marketing jobs in Nigeria 

6. Digital Marketing Managers & Directors

CMOS and VPS can expect to make well over 100 K per year, as can creative directors. This takes years of experience in the field but this may not take too long if you have plenty of managerial experience under your belt.

 

An effective digital marketing manager or creative director needs to have a solid grasp of everything to do with marketing and business. They must be extremely well versed in strategic planning and execution, as well as financial forecasting. And they must be able to delegate while taking risks and holding firm on decisions.

7. Analysts & AI Specialists

Unless you’ve been living under a rock, you’re probably aware that AI (Artificial Intelligence) is one of the hottest up-and-coming technologies and it’s not about to go away soon. And with the rise of big data, anyone who can create systems to analyze this information in such a way that it can be applied to strategic marketing will be highly in demand.

 

Most people who specialize in these areas will have technical degrees and a computing science background. If this is something you’re interested in, you’ll want to get a solid understanding of data optimization and machine learning, as well as have an in-depth knowledge of programming.

 

Data analysts will always be in demand as the world becomes more and more data-dependent because of, for instance, the Internet of Things.

Click here to view data analyst jobs in Nigeria 

Tips for Improving and Transform your Digital Marketing Skills

Anyone involved in business marketing or leadership should consider their current and potential level of digital marketing skills as highly valuable – because indeed they are. Even if they’re not super high-tech.

But if you don’t feel that you’re that technologically aware or advanced, don’t worry! There are plenty of ways to acquire digital marketing training to learn and grow your skills, even if you don’t feel you have the time or resources to go back to school full time. Online learning and e-learning are keys to success for many, especially those who want to pivot existing skills mid-career.

Here are a few ideas:

· Take an online digital marketing course
· Build your website
· Network like crazy in the field of specialization that you are interested in
· Conduct informational interviews
· Subscribe to blogs that offer free learning resources regularly
· Engage in Facebook groups in your area of interest

There are a few specific subsets of skills that you can work to improve on from the comfort of your own home. For instance, content development and marketing, WordPress, SEO, and marketing automation are all areas that will continue to be in demand.

 

No matter what you choose to specialize in, everyone will need people with digital marketing experience, and even if you’re not technically minded, there are still plenty of opportunities to develop the career of your dreams in digital marketing and earn a comfortable income.

 

Technology is a crucial component of our daily lives and has provided us with so much more of the luxurious lifestyle that today we all enjoy. But do you know who works endlessly hard to deliver us these technological services? They are the unknown heroes called software developers. They operate computer programs and make your electronic devices function accordingly. Some develop applications for computers, tabloids, cellphones, while others develop the underlying systems that help run the devices or control networks.

The COVID-19 pandemic has placed greater emphasis on the need for skilled technology professionals to support organizations’ critical operations and strategic initiatives, but job seekers are facing increasing competition from a growing candidate pool for tech jobs.

TOP 10 highest paying software jobs in 2021

According to Robert Half Technology’s 2021 Salary Guide, critical technology roles are artificial intelligence (AI)/machine learning (ML) specialists, business intelligence analysts, cloud architects, cybersecurity and data privacy experts, data analytics and reporting professionals, data scientists, developers (database, full-stack, web, software, and mobile), engineers (cloud, data, DevOps, network security and software), help desk and user support professionals, and IT administrators (database, network, and systems).

In-demand IT skills and expertise include Agile and Scrum, Angular, ASP.NET, C#, cloud computing (Amazon Web Services, Microsoft Azure and Google Cloud, containerization (Docker, Kubernetes and Helm), Golang, ITIL, Java, JavaScript, Kotlin, Linux, PHP, Python, ReactJS and React Native, Ruby on Rails, SQL, virtualization and virtual, augmented, mixed and cross reality

1. DevOps Engineer

DevOps engineers are the bridge between coding and engineering. These professionals work across departments to help increase a company’s productivity by developing and improving various IT systems. DevOps engineers often need experience with coding languages, software engineering and security systems, and strong analytical, problem-solving, and collaboration skills.

See our open DevOps Engineer jobs.

2. Big data engineer

Businesses need individuals who can transform large amounts of raw data into actionable information for strategy-setting, decision making, and innovation — and pay well for people with these skills. These professionals typically create a company’s software and hardware architecture, and the systems people need to work with the data. Big data engineers usually have a degree in computer science and expertise in mathematics and databases.

See our open Big Data Engineer jobs.

3. Mobile applications developer

Just look at your phone or tablet applications, and it’s pretty easy to figure out why mobile applications developers are in demand. These IT pros need the expertise to develop applications for popular platforms, such as iOS and Android. They also must have experience coding with mobile frameworks and mobile development languages, and knowledge of web development languages.

See our open Mobile applications developer jobs.

4. Information systems security manager

Now more than ever, employers need skilled IT security professionals to help keep sensitive data and systems safe. Successful candidates for this hot job possess a technical background in systems and network security and have great interpersonal and leadership abilities. Analytical and problem-solving skills are key, as are excellent communication abilities. These IT pros also need to keep up with security trends and government regulations. Employers often request certifications such as the Certified Information Systems Security Professional (CISSP) or CompTIA Security+.

See our open Information system security manager jobs.

5. Data architect

These tech professionals are responsible for the complicated processes essential to making strategic business decisions. They translate business requirements into database solutions and oversee data storage (data centers) and how the data is organized. Ensuring the security of those databases is part of the job as well.

See our open Data Architect jobs.

6. Applications architect

These tech pros design the main parts of applications, including the user interface, middleware, and infrastructure. In addition to strong technical abilities, applications architects need to work well on teams — and sometimes manage them. Excellent communication and planning skills are required for this job. This is one of the highest-paying IT roles because just about every company wants to improve existing applications or create new ones.

See our open Applications architect jobs.

7. Data security analyst

Data security analysts must thoroughly understand computer and network security, including firewall administration, encryption technologies, and network protocols. The job also requires excellent communication and problem-solving skills and knowledge of trends in security and government regulations. A professional certification, such as a Certified Information Systems Security Professional (CISSP) designation, is beneficial for this role.

See our open Data security analyst jobs.

8. Database manager

Database managers maintain and support a firm’s database environment, helping companies use data more strategically to meet their business goals. Database managers are especially needed in large organizations that have high volumes of data to manage. These pros must possess strong leadership and strategic planning skills.

See our open Database manager jobs.

9. Senior web developer

These IT pros gather business requirements and develop specifications for web-based applications, making web properties look consistent and attractive. They also provide technical assistance to web admins and integrate front- and back-end systems. Senior web developers typically need experience developing on PHP and Ruby on Rails sites and working with a variety of content management systems. Front-end development experience is also valued. Senior web developers need several years of experience in managing web properties.

See our open senior web developer jobs.

10. Systems engineer

Systems engineers maintain and support a company’s technical infrastructure, including system hardware and software. When a system fails, they’ll debug and reconfigure that system, if necessary. That makes knowledge of the development process critical to the job as well. Systems engineers must possess strong communication skills to translate technical information to non-technical users.

See our open systems engineer jobs.

Why choose a Software Engineering career?

1. Median pay for software engineers is in the six-figure range.

If you take all of the occupations in the U.S. and place them in a huge line based on earnings, you’ll find that the median pay is somewhere around $51,960 per year, according to the BLS.

So, if you’re looking for a career track that can quickly take you into the six-figure range, a software engineering career is one to consider. With the right education and experience, you can earn even higher, like around $145,000 per year.

2. You Enjoy Teamwork.

Some career choices are fairly solitary because they require you to work all on your own. . Which makes this career path more appealing if you fall into the second category.
Of course, being an effective team player also requires that you have some of the soft skills necessary to work effectively in teams. They share that among these skills are being empathetic, having good listening skills, and being able to accept criticism.
You don’t necessarily have to start with all of these skills, either. You can always learn them as you go.

3. The field is incredibly broad.

Another reason a software engineering career is a great choice is that the field is so broad and encompasses a variety of roles related to both computer applications and systems. This enables you to work in the area or areas that interest you most.
For instance, some software engineers spend their day’s building or rebuilding computer information systems. Others use their talents to create web pages or enhance a company’s network security. It’s up to you which direction you want to take.
You can also work in almost any industry because they all use software to some extent. Want to put your skills to use by working in a healthcare facility? No problem. Or maybe your dream is to work for a nonprofit? Yes, you can do that, too.

So much has been written about cryptocurrencies and the technology involved. Still, less than 1% of the global population has ever used digital currency (Cryptocurrency), this is according to a 2017 study conducted by Cambridge University, United Kingdom. With the slow increase rate, virtual currencies as it is alternatively called continues to make inroads into the society and has redefined the way manner we conduct and do business.

The world of money and the financial ecosystem is undergoing a huge transformation before our eyes. While cryptocurrency is slowly gaining mainstream adoption, Blockchain, the underlying era at the back of cryptocurrency may offer more capacity and unlock billions of dollars in the global markets.

The global financial system is no doubt embracing the current transition from physical currency to almost virtual currencies through the medium of technology. This wave has ushered in the birth of cryptocurrencies. There have been many attempts at creating a digital currency during the 90s tech boom, with systems like Flooz, Beenz, and Digi Cash emerging on the market but inevitably failing. In early 2009, an anonymous programmer or a group of programmers under the alias Satoshi Nakamoto introduced Bitcoin which is a form of crypto-currency.

This virtual currency has been defined in several related forms. Crypto-currency has been defined as a digital record-keeping device that uses balances to keep track of the obligations from trading and that is publicly known to all traders.

The birth of cryptocurrency as a virtual currency has been generating waving reactions in the global economy even in a developing country like Nigeria. In the light of this outbreak, there has been a lot of positive and negative discourse on the value of cryptocurrencies in the Nigerian economy. Relatively, the Nigeria government through its regulatory agencies such as the Central Bank of Nigeria (CBN) and the Securities and Exchange Commission (SEC) has attempted to place a ban on cryptocurrency, although its legal status remains ambiguous unlike in countries like Morocco and Algeria where there is a clear ban on trading in Bitcoins such that a breach attracts heavy fines.

 

Nigeria is one of the leading countries in the world when it comes to crypto adoption. A lot of people don’t want to miss out on the opportunities that cryptocurrency offers. This makes the number of people looking to buy bitcoin in Nigeria very high.

The adoption keeps growing day by day despite the ambiguous legal status of digital assets in the country.
Nigeria doesn’t have a law that governs cryptocurrency yet, however, earlier this year, the Central Bank of Nigeria (CBN) released a statement that appeared to be a ban on the use of bitcoin as well as other digital assets in the country. While this was perceived by many to be the beginning of the end of crypto in Nigeria, the situation however took another turn as crypto continues to bloom and flourish in the country.

The ban has had little to no effect on cryptocurrency usage in the country as many have adjusted to the current situation, crypto users have found new ways to buy BTC in Nigeria and continue their crypto trades.
On February 5, the CBN released a ruling that orders all financial institutions to stop facilitating crypto transactions and desist from transacting with entities engaging in crypto. The statement also instructed all banks and financial institutions to close accounts of individuals or entities engaging in this type of transaction.

The Benefits of Cryptocurrency in Nigeria

Nigeria has the highest GDP out of all the African countries, but 40% of its population lives in poverty. The country’s struggling economy primarily relies upon oil exports, accounting for more than half of government revenue. Lacking transport and energy infrastructure as well as neglecting to diversify the economy results in a disadvantaged population of impoverished people. The use of cryptocurrency in Nigeria is proving to be a beneficial solution to help lift people out of poverty.

Boosting Supplemental Income

The 2016 recession caused a significant strain on Nigeria’s economy and the country is still struggling to recover. In the second quarter of 2020, the country reported a 27.1% growth in unemployment. Average incomes have been declining for six years straight and experts predict there will be less than a 2% rise in income during 2021. The value of the country’s national currency, the naira, fell by 24% in 2020. This economic downturn caused some Nigerians to seek supplemental income.
A 2020 survey indicates that 32% of Nigerians participate in buying and trading cryptocurrency. In 2020, Nigeria accounted for $400 million worth of cryptocurrency transactions, ranking it third globally in trading volume. Cryptocurrency in Nigeria has so far positively enriched the lives of impoverished citizens.

Ease of Banking

Approximately 60 million Nigerians do not possess a bank account. People who do have bank accounts can only withdraw less than the equivalent of $100 due to local bank restrictions. The hurdles have led to a shift toward mobile banking and cryptocurrency investments. In 2017, reports showed that 71% of Nigerians use mobile phones for communication and internet access.

Top High Pay Crypto Jobs in Nigeria

Blockchain technology has paved way for a whole new host of exciting new jobs in the country.

1. Blockchain Developer

This is one of the jobs where demand has skyrocketed in the last decade. A blockchain developer is a person that develops, manage and secure blockchain networks and platform. It is one of the high demanding jobs that require you to have knowledge of programming and be familiar with blockchain frameworks like hyper ledger fabric. The requirement for this job is basic knowledge of JavaScript, Solidity, and development tools like Truffle, Hardhat, etc. they are not rocket science they are skills you can learn in a year and land a job in the same year.

2. Research Analyst

The research analyst oversees analyzing the market, determining the effectiveness of blockchain, identifying areas for improvement, and developing strategies for implementing such changes.
They can be called crypto analysts, they identify problems, potential risks, and solutions within the blockchain environment. The basic requirement for this job is an extensive knowledge of cryptocurrency and blockchain.

3. Crypto Legal Analyst

There will always be a need for a Crypto Legal Analyst as far as cryptocurrency and blockchain keep growing. The government is tightening the regulation against crypto users, they are bringing new regulations day in day out. The crypto legal analyst analyzes the regulation and brings in new ways to use cryptocurrency without disrupting the regulation.
They oversee the legal aspects of companies or parties that deal with cryptocurrency and blockchain. The most important requirement is a good understanding of English and communication skills, understand blockchain technology, basic knowledge of the law is an added advantage.

4. Crypto UX Designer

They create a unique and user-friendly interface that will attract people to buy Bitcoin in Nigeria and buy Bitcoin with naira. This role is very important because anything that has to do with people’s money, there are usually very careful to not make mistakes handling their money, hence the UX designer design interface that is clear and understandable to the mass and as well easy to use. If they want to instruct people to buy Bitcoin with naira, they do so in simple and easily understandable words.

 

5. Marketing Specialist

The purpose of a coin is incomplete without it being used. There is no point in creating something that won’t be in use by the consumer. Hence, this is where the importance of the marketing strategist comes to play. The marketing strategist showcase the usage of a product, in this case, a cryptocurrency e.g. Bitcoin, Ethereum, etc. so that people will buy Bitcoin with naira.
They work directly with the development team to make an informed decision with marketing the product. They are usually the ones behind the increased adoption of a coin. They can for example bring Bitcoin marketing to Nigerians so that there will be an increase in the number of people that will buy Bitcoin in Nigeria.

6. Full-stack Engineer

A full-stack developer is a web developer or engineer who works with both the front and back ends of a website or application – meaning they can tackle projects that involve databases, building user-facing websites, or even work with clients during the planning phase of projects.

The phrase full-stack evolved from a technical descriptor meaning the full set of primary technologies that comprise a complete technical solution. It typically means the database and operating system (back end) up through and including the user interface (front end).

Software engineering is a field that is vital to computer technology as a whole. Without the software to run the computer hardware, that hardware becomes a clump of plastic, silicon, and metal – perhaps useful as an overpriced paperweight.
In the strictest sense, software engineering is an application of engineering principles to the design, development, and implementation of software. Because software engineering is a unique, scientific, and technically-driven field, special training and formal degrees are required.

By getting a degree in software engineering, graduates can work in several software engineering jobs such as creating video games, developing internet applications, running computer networks, or implementing computer security measures for an organization.

Software Engineer Salaries

The market demand for qualified software engineers has created an arms race for the top talent. Salary research from ComputerWorld, the Bureau of Labor Statistics, and Robert Half International all reveal the same thing: Companies are willing to pay a premium to acquire top talent, with some annual salaries pushing northward of six figures.
A person working as a Software Engineer in Nigeria typically earns around 333,000 NGN per month. Salaries range from 170,000 NGN (lowest) to 513,000 NGN (highest). therefore, software engineering jobs are significantly lucrative in Nigeria.
This is the average monthly salary including housing, transport, and other benefits. Software Engineer salaries vary drastically based on experience, skills, gender, or location.

Steps to Becoming a Software Engineer

Software engineering is an ever-changing profession, one that adapts as new technologies are developed. Because of its shifting nature, there are multiple entry points into the profession. Although no single path to becoming a software engineer exists, the steps below outline the general path to employment.

Step 1

Get an Education
Completing a formal education is the first step toward becoming a software engineer. Prospective students can select from both traditional and nontraditional training programs to gain the education necessary to pursue entry-level positions. Some options include:

Associate Degree (Two Years):

Although employers typically prefer candidates with a four-year degree, an associate degree can open the door to software engineering entry-level jobs in the field. Students may choose to pursue majors in several related areas, such as software engineering technology or software systems engineering. The curriculum focuses on the core principles of software engineering, programming languages, and modern approaches to software development.

Bachelor’s Degree (Four Years):

A bachelor’s degree in computer science, or a related field, is the traditional minimum degree preferred by employers. Bachelor’s degree programs expose students to a broader curriculum, one that provides a foundation in mathematics and computer science. Students develop a comprehensive understanding of programming, software architecture, and software testing. They may also take specialized courses in application areas, such as networking or embedded systems.

Coding Bootcamp (8 to 12 Weeks):

Coding boot camps are a relatively new educational path for aspiring software engineers or developers. These programs typically last between eight and 12 weeks and place students into a hands-on, immersive learning environment. Upon graduation, students should be ready for entry-level careers as software engineers or developers.

Step 2

Do an Internship
Completing a software engineering internship provides students with real-world experience. Technology companies may offer internships for students with a bachelor’s or master’s degree who are seeking to expand their skills in specific areas, such as Java, XML, or SQL. Internships typically last between three and six months and allow students to work on specific projects or products related to their skills.

Step 3

Pursue a Specialization
Generally speaking, there are two specializations within software engineering: applications and software/systems development. However, distinct areas of practice exist within each of these areas. Software engineers may choose to become experts in a single programming language or type of development. Below is a list of example specialty areas to consider:
· Web development
· DevOps
· Mobile development
· Technical stack (e.g., Python, Ruby)

Step 4

Pursue Entry-Level Career Opportunities
After earning a computer science or related degree or completing a Bootcamp program, the next step is to seek out entry-level employment. Because of the demand, software engineering has been rated one of the best entry-level careers available, according to Forbes. Although the dream job may be at Google, prospective software engineers can start with a small, local job hunt because, in the profession, experience is a critical commodity for career advancement.

Step 5

Get Certified
Although some certifications have lost their luster, they remain an integral part of the tech industry. Software engineering is precise and technical, and gaining certification verifies an applicant’s knowledge and abilities. Along with experience, certification can improve a person’s marketability in technology vendors (e.g., Microsoft, Cisco, and Oracle) as well as professional organizations (e.g., IEEE) and are tailored to specific areas of practice.

Step 6

Attend Conferences
Innovation drives change. That means software engineers need to stay abreast of the latest developments in both the general profession and their specialty. Attending conferences is a great way to network with other engineers and learn about new products, business practices, and technologies. Popular conferences for software engineers include the International Conference on Software Engineering and the International Conference on Automated Software Engineering.

Step 7

Earn a Graduate Degree
A graduate degree offers the opportunity to qualify for management and leadership positions in the industry. In addition, there is more to engineering than just programming. Software engineering calls upon interdisciplinary skills such as critical thinking, cost analysis, and project management — skills that can be enhanced in a master’s program in computer science, computer engineering, information science, or software engineering.

Software Engineering Bachelor’s Degrees

For students fresh out of the University (or shifting over from another career) who want to maximize their professional potential in software engineering and give themselves the best chance of finding ideal post-graduate employment, the bachelor’s in software engineering is worth pursuing. Most entry-level software engineering positions will require this four-year degree. Some more advanced positions may require a master’s degree in software engineering. In that case, a bachelor’s degree could be a prerequisite to admission.
Four of the typical classes that can be found at most software engineering bachelor’s degree programs are described below:

Object-oriented software development

Students will take an advanced programming language to solve common computer problems and tasks.

Computer security

Students receive an overview of computer security. Ethical, legal, and practical considerations will also be discussed.

Project management

Techniques and methods for designing and developing software projects on schedule and a budget should be covered in this class.

User interface

By applying the concepts of human communication methods, students should learn how to create user-friendly software that can communicate with people.

 

Components of a Successful Software Engineering Career: Skills, Tools, and Technology

Skills

Software engineers are expected to have a broad knowledge base and skill set in multiple proficiencies, including both nontechnical and technical areas.

Nontechnical Skills

Because software engineers work with non-engineers such as vendors, customers, and other team members, employers value individuals who possess nontechnical skills. A good software engineer should be a:

• · Collaborator
  · Able to leverage the input of others to devise solutions.
  · Team player
  · Works effectively in group settings.
  · Creative thinker
  · Able to develop new approaches to development.
  · check icon
  · Problem-solver
  · Understands complex issues and knows how to use technology to solve them.
  · check icon
  · Communicator
  · Can speak in both technical and non-technical terms to a variety of audiences.

Industry-Specific Skills

Software engineering requires a comprehensive technical skillset and knowledge base that ranges from understanding business requirements to testing products. Below is a list of the core software engineering competencies from the National Workforce Center for Emerging Technologies.

So you have an interview this morning, and you feel nervous. Different thoughts rush to your head on what to say, how to keep your composure, what to wear, and most importantly, how you don’t make a mistake. Well, it’s completely human and natural to have these feelings. But the right frame of mind and the right preparation will have you feeling confident and buoyed to go get your dream job and ace that interview.

This article provides step by step process on how to have your perfect interview.

PREPARING FOR AN INTERVIEW

BEFORE THE INTERVIEW
1. The first and most important step is to do enough research. do it and do it again. research the company and position description by using the company’s website, CEO resources, LinkedIn, and networking with contacts and employees.
2. most interviewees these days rely heavily on their resumes and cv’s to get them over the line. however, more often than not this is not the case. You should always be prepared to give specific examples from your experience, education, or skills that are relevant to the job and organization. it’s good to always have a very good CV but you should be prepared and well drilled to back everything written on your CV with examples. That way, you’ll feel confident in yourself.
3. Practice, Practice, Practice! Visit the company’s website to know more about them. it’ll help give you a perspective on what you need to do. Also, it’s good to always practice mock interviews.
4. Create a portfolio with samples of your work, reference letters, awards, and other relevant materials that demonstrate your abilities.
5. Always be prepared for the unexpected. As anything can happen on the interview day so you should always plan. You should leave home about two hours early for your interview. Be prepared for uncertainties.

DAY OF THE INTERVIEW
1. Make sure that you look professional. It is appropriate to dress more formally for the interview even if the environment is casual.
2. Avoid heavy use of scented body products as others may be sensitive to the scent
3. Arrive at least fifteen minutes early
4. Bring a professional-looking folder or portfolio with two copies of your resume, a list of preferences, a pen, and a notepad.
5 Demonstrate enthusiasm and interest by making eye contact, smiling, and a firm handshake.
6. Be courteous to everyone you meet; others not directly in the interview process may be asked to express an opinion about you.

DURING THE INTERVIEW
1. Give clear and concise answers with specific examples about your past experiences, skills, and abilities that directly relate to the position or company goals. Always mention your accomplishments whenever possible.
2. Clearly articulate your career goals and how they relate to the position you are getting interviewed for.
3. Avoid talking negatively about your past supervisors, co-workers, or companies of employment.
4. Avoid asking about salary and positional benefits during the interview.
5. Ask at least two of your pre-prepared, well-thought-out questions to determine if this organization and job is the right place for you.
6. Maintain eye contact and avoid fidgeting during your interview. calm nerves.
7. You need to be fully engaged in the conversation, so turn off your mobile phone and anything else that might happen to get you distracted.
8. Do not chew gum, eat or drink (unless offered to you)
9. The most important rule, just to be yourself.

 

AFTER THE INTERVIEW
1. Send a thank you letter within two days to the people who interviewed you. Reiterate your interest and some key points that were discussed during the interview. You can also use thank you notes to expand on a point that you discussed in the interview or ask any additional questions if you have any.
2. Follow up with a phone call within a week if you have not heard back. Be persistent to a fault and try to stay optimistic.
3. Be sure to always check your mail and send any additional material such as transcripts, applications, or references promptly.

 

TYPES OF INTERVIEWS AND TIPS FOR EACH TYPE

Many types of interviews serve different scenarios. Knowing what to expect can help you to meet your goals.

1. Informational Interview

In an informational interview, the objective is to seek advice and learn more about a particular employer, sector, or job. Interviewing experts in their field is one more way to add to your employment knowledge base. As a result, gaining this information means you are more prepared. It is also an excellent way of networking and adding to your contacts.

2. Screening or Telephone Interview

Phone interviews – these types of interviews are proving to be a more cost-effective way to screen candidates. Slots range from 10 to 30 minutes. Firstly, prepare for it as if it is an open book exam. Secondly, make sure you have your CV, the job description, list of references, and prepared answers noted in front of you. A large part of communication is visual and as they can’t see your body language, it is critical to have positive and sharp answers delivered with enthusiasm. Finally, don’t forget to ask what the next step will be.

3. Individual Interview

Often referred to as a “personal interview” this is the most common type of interview and is usually held face to face at the company’s offices. Find out the approximate length of the interview to prepare; they range from 30 to 90 minutes. Shorter interviews will mean delivering concise answers that are to the point. On the other hand, longer interviews allow you more time to go into detail and support your answers with examples.

4. Small Group or Committee Interview

These types of interviews mean meeting a panel of decision-makers at once. This can be daunting and intimidating if you are not well prepared in advance. However, more than one interviewer means efficiency and an opportunity for different opinions of the same answer. Try to build a rapport with each member of the panel and be sure to make eye contact with everyone, not just the person asking the question. It is also worth trying to find out the names and roles of those on the panel.

5. The Second or On-Site Interview

The second interview means you have been successful on the first occasion and they would like to know more. As a result, these types of interviews can be longer, some lasting half or a full day. They often mean meeting three to five people which can include Human Resources, the line manager, office staff, and the head of the department. Most importantly, be ‘on the ball’ and show enthusiasm! Try to find out as much as possible about the agenda for the day as this will go some way to making you feel less anxious about the whole process. This is usually the last stage before an offer of employment is made.

6. Behavioral-Based Interview

Known as Critical Behavioral Interviewing (CBI), the theory is that past performance in a similar situation is the best predictor of future performance. This method of interview probes much deeper than the usual interviewing techniques. Have specific examples ready that highlight your attributes in core areas such as teamwork, problem-solving, communication, creativity, flexibility, and organizational skills. However, be structured in your answers and explain your examples in terms of the situation, the task, the action you took, and the outcome achieved.

7. Task Oriented or Testing Interview

These types of interviews are structured in a way that allows you to demonstrate your creative and analytical abilities in problem-solving through varied tasks or exercises. It may include a short test to evaluate your technical knowledge and skills. Other tasks can be delivering a presentation to a group to determine your communication skills. Relaxing is key!

8. Stress Interview

This method of interview is rare and involves the interviewer baiting you to see your response. The aim is to highlight your weaknesses and see how you react under pressure. Tactics can vary from constant interruptions and odd silences to provoking and challenging interrogation-type questions used to push you to your limits. Moreover, it is worth asking yourself do you want to work for an organization that is willing to go this far even before an offer is put on the table?

Not very much in 2020. A star disappeared, a bunch of stuff was caught on fire, Vue.js 3.0 was finally released, BARU* EXPLODED, Slacks sold out, Donald trump starts his 2nd term in January, SpaceX Dragon used web components, etc. 2020 has been a defining year for tech; there have been big winners and big losers. A lot of events and trends from 2020 provided a roadmap for developers that relating to a web, backend, mobile, AI, and more. 2020 forced many companies to embrace and implement remote work. Big companies like Microsoft and Facebook now permanently allow their staff to work from home.

Technology is ever-evolving regardless of the current market conditions. New technologies are evolving with groundbreaking innovations to tackle world issues. The fun part is that these innovations are what make life easier in the coming years. From systems that could predict the risk of virus transmission, to drones that could deliver essentials to your door. The tech industry is transforming our lives which is why we bring you the predictions in the tech industry as “Prediction is saver than following blindly” Coding Tech, 2019.

 

 

TYPESCRIPT

TypeScript will continue to dominate and it is already used by almost everybody for big complex projects but it is my opinion that there will be even new adoption since the invention of DENO which is a brand-new Java Script that came out in 2020 and runs type script notably. It is an alternative to new JS and we will see a lot of growth in Deno over the next few years. There is also a newly built tool called Snowpack that makes it fast and easy to start a new project with Typescript in your preferred framework and the most exciting is that it has nothing to do with JavaScript. By the end of 2025, there will be more people writing typescript daily than JavaScript without typescript.

 

 

WASM + PWAs

Web apps and native apps such as delon.ng, jobs.delon.ng, jiji.ng etc will become more indistinguishable than ever and there are two main reasons for this: Web Assembly and Web Platform (or a collection of features we call Progressive Web Apps). Web Assembly is a common target that multiple languages can compile to which means you can now build high-performance languages other than JavaScript. It is a way to run “almost-machine-code” in the browser and it is essential if one can build applications that can run faster than JavaScript. Also, the Web platform or browser now has most of the features that used to be available only on native apps such as push notifications, offline mode, background sync, Bluetooth, and more. What this means as a developer is that you can deliver a fully native app experience entirely to the free and open platform known as the web. Another possible use of web assembly is that one can use it to improve perf of JS apps and libraries and one example that Lin gave is that you can use it to react to reconciling faster. It is also a prediction that Web Assembly is going to expand the Web App Pie. Web Assembly will make no difference to the makeup of the web, but by 2025, there will be a new niche of heavyweight web apps that are made of apps distributed in the browser.

 

 

NO-CODE

There are a variety of tools out there now that makes it easier for people without engineering skills to develop apps. There are tools like Web flow for building websites, Amazon has honcho then google has App sheets for building mobile apps. Over the last couple of years, there has been a lot of return on investment flowing into the No-code Apps. Another good thing about it is that for a developer, The No-code Apps are more valuable because they obstruct the way of some of the most annoying parts of being a developer. For example, you might use a no-code app to … quickly instead of taking a week to build a baseline prototype. You now have one under a few minutes and can now move on to the exciting features that No-code tools cannot handle. If you are a developer working on something repetitive, that can be represented with a drag and drop UI and you probably have a great idea for a start-up in your hands.

 

 

SERVELESS

The growth of serverless computing has been accelerating for the last few years with tools like AWS Lambda, IBM Cloud Functions, and Google Cloud Functions leading the way. In the past, they could have been a few reasons why you did not want to use this platform. One of these is their high latency when they initially start. But in 2020, we have a new feature from AWS called Provision Concurrency which ensures you always have a hard function available to give you a predictable high latency known also as Cold Start. Another drawback with the serverless is that you cannot control the runtime with a docker container. The bottom line is that serverless functions are becoming suitable for more use cases. On top of that, we are now starting to see more serverless databases like Firestore, and Fauna. In the not-so-distant future, it will be rare for a developer to have to think about how they will maintain backend infrastructure. Everything will just magically work in the cloud.

 

 

Compile-to-JS

Back in the day, if people did not want to write JavaScript in the browser, they replace it with Java Applet or Flash. These days, the most popular ways to compile to a JS dialect to JS are CoffeeScript, Dart, Barbel, TS, and Svelte. All these are fundamentally the same upsides and downsides as JavaScript and other options are not JavaScript but pretty have the same upsides and downsides as JavaScript, for example, Clojure Script, ReasonML, and Elm. JS alternative will stay niche and age well. A lot of people who go betting on these technologies and they are going to continue being happy with those bets. There will still be continuous growth in compile-to-JS languages but none will be fast as TypeScript. TypeScript is taking over the world and by the end of 2025, they would have aged well although TypeScript will continue to grow and will be ever popular.

 

 

NPM

When you run NPM install, it automatically executes arbitrary code on your machine from thousands of machines and this is worse than running a bash script. This execution is as a result of a thing called the “post-install” that any package can put in a package.json and would just execute any arbitrary no JS code which is the same arbitrary code on your machine every time that package gets installed. NPM ends up surviving further problems and by 2021, at least, one NPN security incidents make the headline. By 2025, they will have been a virus outbreak and someone would have successfully distributed the virus through the NPN package. By then, at least one malicious NPN package would have infected many development machines.

 

These are my recent reviews garnered on predictions and new developments in the tech industry. Feel free to comment share with me more developments that await us in the future.

 

Reference:

Fireship https://www.youtube.com/watch?v=oHtR5YSPLjo

Coding Tech https://www.youtube.com/watch?v=24tQRwIRP_w&t=1124s